03 — ORCA

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Introducing ORCA

Foreword: Setting the Stage

Part 1: The Recorded Music Industry—Where It All Develops

Part 2: Independent Record Labels—How Labels Support Artist Development

Part 3: Explaining Recorded Music Revenues

Part 4: Why Music Is More Than ‘Just’ Music

Part 5: Conclusion

Appendix 1: The Music Industry—Mapping The Complex Ecosystem

Appendix 2: End Notes

Introducing ORCA

Foreword: Setting the Stage

Part 1: The Recorded Music Industry—Where It All Develops

Part 2: Independent Record Labels—How Labels Support Artist Development

Part 3: Explaining Recorded Music Revenues

Part 4: Why Music Is More Than ‘Just’ Music

Part 5: Conclusion

Appendix 1: The Music Industry—Mapping The Complex Ecosystem

Appendix 2: End Notes

Introducing ORCA

Foreword: Setting the Stage

Part 1: The Recorded Music Industry—Where It All Develops

Part 2: Independent Record Labels—How Labels Support Artist Development

Part 3: Explaining Recorded Music Revenues

Part 4: Why Music Is More Than ‘Just’ Music

Part 5: Conclusion

Appendix 1: The Music Industry—Mapping The Complex Ecosystem

Appendix 2: End Notes

Streaming (59.5%), physical sales (25.9%), and sync (7.4%) were the top revenue sources, with physical and sync income exceeding global benchmarks.

Phillip Blocker/Unsplash

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